Namkin offers you a complete expertise in industrial marketing & B to B. Together, according to your needs; we support your development and your growth with simple and personalized tools.
Namkin takes care to create the necessary coherence between your different supports and integrates the editorial line that corresponds to you.ONE + GREAT RELEVANCE
Industrial sectors are complex: the technological products and heavy industrial processes, the long business cycles. Your strategic stakes depend on the structuring of your sector, its upstream/downstream environment and decision chains. Namkin proposes a complete mapping of your industrial sector (analysis of the technical, economic and organisational modes of operation, and mechanisms of interdependence of the different factors).
Quantitative, qualitative, prospective or notoriety, the studies conducted by Namkin can be conducted on a market, a product, a brand, a technology or the analysis of competition via benchmarking, in France or internationally
As an effective analytical tool in a possibly unstable environment, it is possible to anticipate market developments. To adapt to them in order to facilitate decision making, anticipate development or maintain market leadership (acquisition / diversification / new technology ...).
The Business Plan establishes the strategic foundations of the company. It is an indispensable tool for deploying your business and communication plans. Well used, it is an impressive tool to structure the activity and the business model.
Adapted to industrial environments and their needs, this participative training allows for the return to the basics of marketing and synthesises the best practices to be effective in the realisation and the use of the Business Plan.
In a moving environment and complex industrial sectors (cycles, competition, standards, etc.), the key to selling better is to differentiate.
Namkin has devised an innovative marketing method that allows for this differentiation. Discover, through this training illustrated by practical cases and group work how to differentiate, by means of simple and pragmatic tools dedicated to the industrialists.